1. Application and availability
This candidate schedule does not announce an active PPC launch service. DealDot’s current service page states that launch availability is under review. Use it only when DealDot confirms the particular campaign work is available and the parties accept its scope.
“Ad Spend” means amounts paid to an advertising platform, separate from DealDot fees. “Campaign” means the agreed ads, targeting and landing-page configuration. “Attribution” means the selected method for associating an outcome with advertising activity; it is not certainty of causation.
2. Scope and account authority
Identify platforms, Client-owned accounts, markets, job types, audience restrictions, landing pages, creative, tracking and reporting. Distinguish planning from launch, management and optimization. Client grants limited authorized access and retains account authority unless an express lawful alternative is agreed.
Client approves the offer, claims, licenses, images, service areas, capacity and expenditure authority. Campaign access does not authorize spending outside the accepted budget or entering platform obligations beyond the agreed authority.
3. Budget and purchases
Record $AD_BUDGET, currency, period, funding method, management fee $PRICE, external costs and the process for changing a budget. Define how platform pacing, taxes, credits and usage-based charges are handled. No spend is authorized merely by approving a design or submitting an inquiry.
If a platform’s spending mechanics allow variation, document the applicable limits and oversight before launch. DealDot should raise material budget or account issues through the agreed contact. A fixed cost per lead, refund of platform spend or minimum inquiry volume is not guaranteed by this schedule.
4. Launch, review and measurement
Agree campaign approval, tracking tests, conversion definitions and any consent controls before launch. A form completion, phone call, booked estimate and completed job are different events. Record the Client follow-up and outcome reporting needed for the selected measure.
Reporting may contain estimated, delayed, modeled or incomplete data. Cookie choices, devices, attribution settings and unavailable Client outcomes can affect the picture. Describe material limitations rather than presenting platform estimates as verified profit or incremental revenue.
5. Compliance and platform dependencies
Client and DealDot must use truthful substantiated claims, authorized creative and lawful targeting. Personal data, remarketing audiences and tracking require appropriate permissions, notices and provider arrangements. Review regulated offers with qualified advice where needed.
Platforms control eligibility, approvals, auctions, placement and account restrictions. DealDot cannot guarantee approval, continuous display, exclusive audiences, search position, conversion or revenue. Policy changes or suspension may require a revised scope and approved response.
6. Ongoing work and termination
Define $SERVICE_TERM, management tasks, reporting cadence, $PAYMENT_SCHEDULE and any $DATE. New platforms, landing pages or creative may require a Change Order. No unlimited optimization, support window or automatic renewal is implied.
Before ending work, specify whether campaigns pause or transfer, who changes billing/access, what reports and creative are delivered and how tracking is removed or retained. Platform subscriptions and spend may continue unless explicitly stopped by an authorized person. Transition assistance and any credits require accepted terms.